Frame of Reference (FOR)
In change management, communications to individuals will be most effective if the message is appropriate for the cultural background, beliefs and experience of the person receiving the message i.e. their "frame of reference". Thus an effective argument for starting an LSS project will be different for the CEO as compared with an employee on the shop floor or in the back office.
Frame of Reference (FOR)
In change management, communications to individuals will be most effective if the message is appropriate for the cultural background, beliefs and experience of the person receiving the message i.e. their "frame of reference". Thus an effective argument for starting an LSS project will be different for the CEO as compared with an employee on the shop floor or in the back office.
